Best eCommerce Analytics Software for Small Business - Page 4

Industry experts provide turnkey data analytics setup! Analyzify, an all-in-one Shopify analytics app, takes care of all data collection and tracking requirements for your Shopify store. Analyzify can be set up in less than 20 minutes and you can start collecting meaningful data through multiple channels. We have extensive experience working with Shopify merchants and know how difficult it can be to gather and evaluate the right data to allow you to make the right decisions on the basis of real metrics. Analyzify makes this process faster and easier.

Amigo is an incredibly efficient solution designed to link your data seamlessly with Google Sheets, streamlining the process of data reporting through automation. With a single click, you can access your sales and marketing metrics in real-time and initiate data imports without requiring any programming skills. Utilizing Amigo not only helps you save countless hours typically spent on manual data exports, but it also enhances the precision of your information. You have the flexibility to tailor your data imports according to your unique requirements, consolidating information from various sources into one cohesive sheet. Furthermore, Amigo features a collaborative workspace that enables you to merge data from platforms such as Facebook Ads, Google Ads, Shopify, MySQL, and others into Google Sheets, while also allowing for easy report sharing via Inbox and Slack. This facilitates teamwork and data importation using a shared connection, simplifying the management of user permissions and roles. You can automate your data imports to refresh at scheduled intervals, empowering you to make informed decisions based on up-to-date metrics. This functionality not only minimizes the tedious aspects of reporting but also enhances overall communication efficiency within your team. Additionally, Amigo's user-friendly interface ensures that anyone can utilize its features to optimize their data management processes.

Our AI analyzes every user attention signal to grasp their immediate needs and provide the most pertinent content, enhancing the human touch of your website. Through comprehensive AB testing, DataMilk identifies UX features that boost both user experience and eCommerce performance metrics. We handle the implementation of these features, relieving you of the burden. Utilizing ten times more data than conventional optimization methods, our AI meticulously monitors every click, scroll, and view, ensuring that every potential sale opportunity is seized in real-time. Once integrated swiftly into your system, you can sit back and relax as we manage the infrastructure while our AI continually learns and refines your site over time. Additionally, DataMilk includes a user-friendly dashboard that allows you to visualize your key performance indicators in graphs, enabling easy comparison with Google Analytics results and providing deeper insights into your website's performance. With these tools, you can make informed decisions that drive your business forward.

Shoplus serves as a TikTok analytics platform designed to enable sellers and creators to monitor TikTok trends effectively, uncover potential product opportunities, and access insights about competitors, all aimed at recognizing business prospects on TikTok while also predicting future trends on the platform. This tool not only enhances understanding of the current market landscape but also aids users in making informed decisions for their TikTok strategies.

AMP offers a comprehensive array of tools designed to enhance average order value, optimize shipping processes, and monitor overall performance metrics. By equipping thousands of rapidly expanding brands with essential operational frameworks and insightful analytics, AMP enables swift scaling. Customize the appearance of your cart effortlessly by choosing fonts and colors from the settings menu or by entering custom CSS, ensuring it aligns perfectly with your website's aesthetics. You can easily choose which products to highlight for promotions aimed at increasing upsells. Additionally, you have the flexibility to pinpoint specific items for constant visibility or establish criteria to display varying products based on factors like cart total or past purchases. It’s also beneficial to recommend popular items, complementary products, or bundles that are often purchased together, enhancing the shopping experience. This approach not only increases sales but also helps in providing customers with products they are likely to appreciate.

We take care of all the data analysis, allowing you to simply copy and paste the results into your workflow. This gives you the freedom to focus on other critical aspects of your ecommerce business. Our model identifies the customer segments that contribute significantly to your sales. With these insights, we craft compelling ad copy and content tailored to each segment, enhancing your conversion potential. Let our advanced AI effortlessly sift through your extensive datasets to reveal insights that can transform your ecommerce approach. Our machine learning models deliver predictions on sales trends, potential market changes, and inventory needs, helping you avoid unexpected challenges. Furthermore, our dashboards are designed to be not only visually striking but also rich in information, ensuring you understand the key metrics that drive your success and growth. In this way, we empower you to make data-driven decisions that can elevate your business strategy.

Configuring web analytics tracking can quickly become chaotic, especially when the documentation you rely on is no longer current, leading me to search for a more efficient solution. Writing detailed instructions for developers to implement the necessary code snippets for improved data collection can consume a lot of time and resources. Measurementplan offers a streamlined approach by allowing you to define tracking events directly on your website, utilizing a Chrome extension that provides templates for both standard and custom events tailored for platforms such as Google Analytics 4 and Meta Ads. This innovative tool not only simplifies the tracking process but also ensures that your analytics remain accurate and up-to-date.

Niche Scraper serves as an all-encompassing tool for dropshipping and product research, aiming to empower e-commerce entrepreneurs in uncovering profitable products while gaining valuable insights into market dynamics. By analyzing thousands of items each day from platforms such as AliExpress and Shopify, it identifies those with significant dropshipping potential. Users can explore leading Shopify stores, uncovering their top-selling products, traffic statistics, and sales projections, which gives them a competitive advantage. It provides a daily updated, curated list of winning products alongside supplier details and advertising examples, making it an essential resource for store proprietors. Additionally, it allows users to explore trending ads on TikTok and Facebook, enabling them to identify successful products and effective advertising techniques, which aids in crafting impactful marketing campaigns. Furthermore, the tool facilitates the rapid creation of high-converting product videos for ads, streamlining the process of testing various product advertisements effectively. This comprehensive suite of features makes Niche Scraper an invaluable asset for anyone looking to thrive in the competitive e-commerce landscape.

Upstack Data stands out as the premier toolkit for marketing strategies driven by data. Our offerings include extensive web analytics, detailed multi-touch attribution reporting, and sophisticated integrations with advertising platforms and Meta CAPI, all supported by our cutting-edge identity resolution technology. We empower Shopify brands and marketers to utilize their first-party data effectively, enhancing revenue potential and fostering sustainable brand expansion. With Upstack Data, businesses can unlock new growth opportunities while optimizing their marketing efforts.

Klar serves as a data operating system and business analytics solution specifically designed for expanding e-commerce businesses, integrating data from various platforms such as Shopify, marketplaces, and marketing channels including Facebook, Google, and TikTok into a unified source of truth, thereby eliminating the need for spreadsheets and separate dashboards. Once the integration is established, Klar automatically gathers, cleans, and harmonizes data related to orders, customers, costs, and campaigns from diverse stores, channels, and geographical areas, delivering real-time insights on revenue, profitability, unit economics, customer lifetime value, retention, cohorts, and marketing ROI through customizable dashboards and visual KPI representations. Additionally, it features robust attribution and tracking tools that utilize first-party scripts to trace customer journeys and connect marketing interactions to measurable outcomes, empowering brands to identify the key drivers of profitable growth and confidently optimize their spending, creative strategies, and marketing channels. By centralizing data and analytics, Klar not only streamlines decision-making but also enhances overall operational efficiency for e-commerce teams.

TrackStreet is an internet brand protection and market analysis system that helps you make better decisions and monitor market feedback. TrackStreet lets you track prices, monitor product activity and track price trends over time. TrackStreet gathers customer reviews from all channels. It also gives users instant market feedback and allows them to find product issues.

Fullstory is a platform for behavioral data that reveals the hidden story behind consumer behavior. Fullstory allows product, engineering and data teams to connect sentiments signals with other data sources in order to design the next best actions. Fullstory provides deeper and more immediate actionable insights than conventional web and product analyses that can only surface what is happening but not why. It is the only behavioral data platforms that provide the context needed to create in-the moment experiences that drive revenue. Fullstory's behavioral analytics is ready for AI. It uses first-party data that has been automatically captured, indexed and semantically structured. No longer do enterprises waste hours and resources on data analysis.

To maximize the effectiveness of your SharePoint environment, it is crucial to understand its utilization and whether it is generating a positive return on your investment. Webtrends Analytics for SharePoint is specifically tailored to provide insights into SharePoint's intricacies, and it is utilized by prominent companies around the globe to track user behavior and enhance ROI. Investing in SharePoint often requires collaboration among various teams and stakeholders, as well as navigating the complexities of design, implementation, training, and the transfer of numerous vital assets to the platform. Given the significant commitment involved, it becomes essential to ensure that SharePoint is operating as intended. With Webtrends Analytics for SharePoint, you can clearly demonstrate how SharePoint contributes value to your organization through detailed reports on user traffic, content performance, engagement levels, and technological usage, all categorized by user attributes such as department or location. This comprehensive suite of pre-built reports makes Webtrends the premier solution for measuring SharePoint's impact effectively while facilitating informed decision-making for future enhancements. By leveraging such analytics, organizations can continuously optimize their SharePoint investment, ensuring it aligns with their strategic objectives.

eCommerce platform for email and social marketing automation. Remarkety is a top eCommerce Data-Driven Marketing Platform that allows segmentation and personalization based upon shopping behavior and past purchases. Remarkety allows you to segment and target customers with personalized product recommendations, personalized coupons and win back inactive clients. You can also recover abandoned carts and capture more visitor email addresses using popups. You can also create reward programs. You can test, iterate, and improve your results with eCommerce analytics. Remarkety's dashboard displays all the important metrics and KPIs that are necessary for your success. Our service allows you to combine your eCommerce data, shopping behaviour and predictive algorithms to create effective campaigns that increase LTV or optimize conversion rate.

What is ExpertSender? ExpertSender is a stable and high-deliverability platform that allows eCommerce stores to increase their revenue through marketing automation via email, SMS, mobile web, and chat channels. We offer dedicated support to all our customers, including advanced data-driven customer segmentation and dynamic message personalization. We have been in business for more than 11 years and have delivered over 20 billion messages per year for more than 1,000 brands around the world. Best for We have large and medium-sized eCommerce stores. However, we also offer value to other industries like travel & hospitality and finance & banking.

Unlock actionable insights through AI-driven customer analytics and business intelligence. Today's consumers have come to expect brands to recognize their individual preferences and needs. Capillary Insights+ provides you with an in-depth understanding and essential insights into consumer behavior and likes. Given the multitude of interaction channels available, tracking consumer engagement with your brand can be challenging. Collect data from every point of contact to achieve a holistic 360° view of your customers via a Consumer Data Platform. This process enables you to gather information across various channels, clean and deduplicate consumer records, and enhance these records based on every interaction. By obtaining a comprehensive overview of each customer, including their transactional and behavioral activities across all channels, you can improve conversion rates with tailored messaging and experiences. Leverage demographic and behavioral segmentation from CDP data to create personalized interactions that resonate with each consumer. Ultimately, understanding your customers on a deeper level can significantly enhance brand loyalty and satisfaction.

Designed to offer investors and corporate leaders a daily insight into consumer behavior, our platform processes and analyzes transactions from millions of anonymized shoppers across the U.S. each day, delivering a precise and comprehensive perspective on various consumer firms. With a user-friendly self-service interface, we enable daily monitoring and real-time investigation, tailored to your expert knowledge in the field. Our dashboard is equipped to support your continuous analysis as well as any unexpected inquiries you may have. You can compare performance against competitors, analyze results by both channel and location, and utilize daily data to enhance your quarterly forecasts. Additionally, assess the lifetime value of a company’s top customers, uncover their other shopping habits, and identify their destinations when they leave. The data is available with minimal lag times and boasts high fill rates near the transaction date, allowing for timely insights. Gain in-depth visibility into thousands of public and private companies and brands, as our offerings aggregate insights from billions of purchases made by millions of consumers across the United States, ensuring that you are equipped with the most relevant information to make informed decisions. This comprehensive approach not only enriches your understanding of market dynamics but also helps in strategic planning for future initiatives.

Whether your goal is to analyze business outcomes, seek investment opportunities, or enhance shipping and logistics, Rakuten Intelligence provides the insights needed to stay competitive in today's market. Discover the reasons why Rakuten Intelligence is regarded as the benchmark for e-commerce analytics. With a vast panel of millions of online shoppers in the U.S., Rakuten Intelligence captures the essence of e-commerce trends. By effectively tracking real-time purchasing habits of online consumers, Rakuten Intelligence delivers precise insights that others can only estimate. At Rakuten, we encourage you and your loved ones to enjoy the many pleasures life has to offer, from exceptional films and great bargains to captivating books and meaningful connections. Experience the benefits today and transform your life into a more rewarding journey. The Rakuten brand embodies positivity, inspiring our members to embrace the excitement of discovery with confidence and joy. Join us and unlock a world of opportunities tailored just for you.

Every day, brands can sell more. The platform allows merchants to manage and enrich multiple product sources for use across independent sales channels (Salesforce Commerce Cloud BigCommerce Magento, Shopify, Shopify), marketplaces ("Amazon, eBay. The Iconic, Catch"), and other online channels (Google, Facebook), email marketing platforms (Google, Facebook), order management systems, dropshippers, and social media (Google, Facebook). Consolidate product data from multiple sources. You can enrich data with unlimited attributes, customize products information, and synchronize inventory/pricing. To automate product behavior, create rules. Personalize how a product's content, pricing and titles are viewed by each channel. Connect all channels in a commerce ecosystem, including business systems, websites, sales channels, marketing channels, suppliers, and other channels. Facilitates data transfer through the centralized commerce hub.

Gross Profit Per Order and Automated Real-Time Accounting are revolutionizing the way ecommerce finances are managed. This comprehensive dashboard includes analytics, financial reporting, and a fully automated accounting system that challenges traditional ecommerce accounting methods. You can begin with a two-month free trial that requires no credit card and entails no obligations. MarginDriver offers a suite of user-friendly multichannel ecommerce reporting and analytics tools designed to deliver valuable insights into margins and profitability, seamlessly integrating with widely-used accounting software to enhance efficiency. This innovative approach not only simplifies financial oversight but also empowers businesses to make data-driven decisions for greater success.

CommerceIQ revolutionizes how brands win online with the only unified AI platform designed specifically for ecommerce teams. Serving 2,200+ leading brands like PepsiCo, Bayer, and Reckitt, we turn chaotic marketplace data into competitive advantage across Amazon, Walmart, and 1,450+ global retailers. Our platform delivers three game-changing capabilities: AI-powered digital shelf optimization that captures market share, intelligent retail media management that maximizes true incrementality, and automated sales operations that recover lost profits. Teams using CommerceIQ report transformational results, such as resolving issues in hours instead of weeks, achieving 100% dispute automation coverage, and saving hundreds of hours monthly. With purpose-built AI teammates, real-time competitive intelligence, and proven automation across retailers in 59+ countries, CommerceIQ gives brands the speed, insights, and efficiency needed to dominate digital commerce at scale.

Unsupervised automates analytics so teams charged with growing revenue can get straight to that why quickly pinpointing why metrics are moving the wrong direction and doubling down on what is working. With Unsupervised’s AI, sales and marketing teams from startups to the Fortune 50 are making data-backed decisions on the actions that most move the needle for their critical metrics without the endless slicing and dicing of dashboards, reports, and spreadsheets.

The Piano platform is made up of four interconnected products. Analytics Piano Analytics serves as a powerful data gathering and analytical suite. While it faces competition from various comprehensive marketing and behavioral analytics solutions, it stands out in environments where compliance is critical, showcasing a range of distinctive features and unique datasets. Activation Piano Activation features Composer, renowned as the most widely used experience rules engine globally, alongside VX, our platform dedicated to subscription commerce. Audience Our real-time customer data management system (CDP/DMP) facilitates advanced segmentation of both known and anonymous users, allowing for the seamless export of customer segments to both Piano's applications and external systems. Amplifier Our collection of audience engagement tools encompasses management for both organic and paid social media campaigns, in addition to newsletters and push notifications. This suite is specifically crafted to promote content that effectively drives traffic towards owned and operated digital properties, ensuring that user engagement remains high. Overall, the integration of these four products enables a comprehensive approach to data and audience management.

One solution. One dataset. One insight. Unbounded possibilities. With Daasity, it's as simple as that. You'll appreciate how effortlessly you can onboard; the setup only takes between 15 to 30 minutes and doesn't require any IT expertise. Track metrics like LTV, Gross Margin, CPA/CPO, and ROAS, while also having the capability to create tailored reports and dashboards. Daasity’s platform enables you to enhance profitability by reducing expenses and increasing revenue through advanced omnichannel analysis, informed strategies, and decisions grounded in data. Our ready-to-use dashboards will start making a difference in your business immediately. Access all your information in one unified view, allowing you to easily evaluate performance across various channels and data sources. Daasity stands out as the sole data analytics solution designed by industry veterans in the direct-to-consumer sector. We understand the specific demands of your eCommerce venture because we have firsthand experience. Daasity feels personalized for you—because it truly is. In addition, our ongoing support ensures you can fully leverage the platform to meet your evolving business needs.

The SLI E-commerce Performance Indicators and Confidence (EPIC) Report offers up-to-date insights into e-commerce revenue trends, highlights the key initiatives of top online retailers, and explores significant technology trends impacting the industry. The primary objective of e-commerce merchandising is to help customers quickly find and select the right products to “Add to Cart.” Discover the most recent customer-centric e-commerce merchandising strategies in this informative e-book. The P.A.R. Checklist details 14 essential practices designed to enhance shopper experiences and drive impressive results. By streamlining the purchasing process, you can not only accelerate sales but also create a satisfying experience for your customers. SLI Systems is dedicated to equipping online retailers with analytics, metrics, and merchandising tools that provide valuable insights and actionable information to boost conversion rates and average order values. Retailers utilizing SLI’s product discovery solutions see an average conversion rate of 6.7% among their shoppers, significantly surpassing the industry norm of 3.9%. This data underscores the effectiveness of leveraging advanced tools for optimizing e-commerce performance.